WE ARE iDfour

A team of experts dedicated to propelling your business forward.

Whether it’s analyzing trade-areas or Twitter, iDfour harnesses the power of data so that businesses can reach their maximum potential. For over two decades, iDfour has served a variety of companies from ambitious start-ups to the Fortune 500 from its headquarters in Houston, Texas.

 

Comprised of data scientists, professional statisticians and marketing experts, we share a common pursuit to solve our clients’ biggest dilemmas. Our highly-skilled team is the foundation of our company. Each expert combines the most advanced data know-how with real world practicality to accelerate growth and keep business performance at its peak.

Meet the Team

Scott Haney

President and CEO

Lee Wang

Senior Analyst

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Meet the Team

Lee Wang

Senior Analyst

Lee is a highly-qualified data analyst and accomplished storyteller. He is uniquely skilled at applying a multitude of data resources to deliver clear insight into business performance and opportunity. Lee earned his Masters in Marketing Research from The University of Texas at Arlington. At iDfour, he has helped dozens of major companies to expand their businesses with great confidence of success.

Gilbert Arispe

Senior Data Analyst

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Meet the Team

Gilbert Arispe

Senior Data Analyst

Gilbert serves clients with unique expertise in dealing with complex data sets and high-volume transactions. He is an expert at wrangling big data into actionable insights that improve customer retention and loyalty. He has a Masters in Finance and Bachelors in Mathematics from the University of Houston.

Melissa Bramhall

Director, National Accounts

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Meet the Team

Melissa Bramhall

Director, National Accounts

Melissa ensures that client deliverables are met across an array of iDfour services including facilitating highly-targeted marketing campaigns. Her dedication to delivering results is evidenced by over two decades of uninterrupted account leadership with iDfour’s longest-standing client. Melissa received her Bachelors in Social Work from Texas Christian University.

Sumith Jayasuriya

Director of Application Development

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Meet the Team

Sumith Jayasuriya

Director of Application Development

Sumith is a technical problem-solver specializing in data blending and unification for clients that face impediments from disparate data sources. He is also responsible for the upkeep and custom build-out of iDfour’s internal BI platform called Sourcepoint.® Sumith has a Masters in Management Information Systems from Texas A&M.

Transforming data into business intelligence.

Our subsidiary, CDS Market Research, performs market and economic analysis for commercial and residential real estate projects for a variety of developers, student housing authorities and public entities.

Our Clients

We’re passionate about helping our clients make major leaps forward with the insights that come from expert data services.
We can’t wait to do the same for your business.